Established in 1805, the New York City Department of Health and Mental Hygiene (the NYC Health Department) is the oldest and largest health department in the country. Our mission is to protect and improve the health of all New Yorkers, in service of a vision of a city in which all New Yorkers can realize their full health potential, regardless of who they are, how old they are, where they are from, or where they live.

As a world-renowned public health agency with a history of building transformative public health programming and infrastructure, innovating in science and scholarship to advance public health knowledge, and responding to urgent public health crises from New York City’s yellow fever outbreak in 1822, to the COVID-19 pandemic we are a hub for public health innovation, expertise, and programs, and services. We serve as the population health strategist, and policy, and planning authority for the City of New York, while also having a vast impact on national and international public policy, including programs and services focused on food and nutrition, anti-tobacco support, chronic disease prevention, HIV/AIDS treatment, family and child health, environmental health, mental health, and racial and social justice work, among others.

Our Agency’s five strategic priorities, building off a recently-completed strategic planning process emerging from the COVID-19 emergency, are:
1) To re-envision how the Health Department prepares for and responds to health emergencies, with a focus on building a “response-ready” organization, with faster decision-making, transparent public communications, and stronger surveillance and bridges to healthcare systems 2) Address and prevent chronic and diet-related disease, including addressing rising rates of childhood obesity and the impact of diabetes, and transforming our food systems to improve nutrition and enhance access to healthy foods
3) Address the second pandemic of mental illness including: reducing overdose deaths, strengthening our youth mental health systems, and supporting people with serious mental illness
4) Reduce black maternal mortality and make New York a model city for women’s health
5) Mobilize against and combat the health impacts of climate change

Our 7,000-plus team members bring extraordinary diversity to the work of public health. True to our value of equity as a foundational element of all of our work, and a critical foundation to achieving population health impact in New York City, the NYC Health Department has been a leader in recognizing and dismantling racism’s impacts on the health of New Yorkers and beyond. In 2021, the NYC Board of Health declared racism as a public health crisis. With commitment to advance anti-racist public health practices that dismantle systems that perpetuate inequitable power, opportunity and access, the NYC Health Department continues to work in and with communities and community organizations to increase their access to health services and decrease avoidable health outcomes.

Program and Job Description:

The New York City Department of Health and Mental Hygiene is a world-renowned agency with a long tradition of protecting and promoting health in the nation's most culturally and linguistically diverse City. The Office of External Affairs manages, many of the agency's most critical interactions with the public, from raising awareness and promoting healthy behaviors to advancing policies and responding to health emergencies. The Bureau of Communications housed within the Office of External Affairs serves as the agency's in-house publisher, marketer of trendsetting, culturally responsive, campaigns and initiatives, maintains the agency's website, and oversees new and social media outreach and efforts. Within Communications, the Health Media and Marketing group (HMM) coordinates the creative development of all media and public education campaigns. The HMM group coordinates placement of ads and educational information in all media, including outdoor advertising, television, radio, and digital/social media channels. The Office of External Affairs is seeking a Project Manager who will report to the Director of Marketing and to work within the HMM group. The candidate will be responsible for managing public health media campaigns and providing a range of services across several functions for Health Department

DUTIES WILL INCLUDE BUT NOT BE LIMITED TO:

Reporting to the Director of Marketing:

Coordinate, develop, and oversee production of health, education, publicity materials,
Coordinate the creative development, placement, and evaluation of citywide, public awareness campaigns.
Assist in the preparation of health education, materials for publication and media placement
Manage project, plans and responsibilities, create timelines, and budgets, track spending and progress of projects, and ensure efficient progress on implementation and achieving deliverables.
Collaborate with health programs, and or city agencies to devise public engagement strategies based on program goals
Develop large advertising campaigns, communications strategies, web content and online messaging, including the production and placement of broadcast, cable and internet, media, including pre-recorded spots, live reads, banner ads, search ads, and related promotional activities
Work with agency vendor to produce high-quality, accessible, creative concepts and material
Work with in-house media buyer and contractor vendors to design effective media placement
Measure the success of media campaigns by analyzing campaign results, ad recall, and others
Ensure rates from subcontracted vendors match the rates charged by the primary buying vendors.

(1) A baccalaureate degree, with a major in fine or graphic arts, from an accredited college and one year of full-time paid experience as a commercial or graphic artist; or
(2) A four-year high school diploma or its educational equivalent plus two years of training in a technical school approved by a state’s Department of Education or comparable governmental agency, in oils, water colors, painting, design, black and white, layout, computer graphics, and other art media, and three years of acceptable full-time paid experience as a commercial or graphic artist.
To be qualified for assignment to Assignment Level II, individuals must have:
(a) at least one year of experience as a Graphic Artist, Assignment Level I; or
(b) the Qualification Requirements described in "1" or "2" above, plus two additional years of acceptable specialized paid experience conceptualizing and initiating graphic art projects.

Proficiency in languages, other than English a plus. A proven record of initiating and managing complex projects and seeing them through from start to finish Ability to cross-collaborate with multiple stakeholders and handle multiple deadlines in a fast paced and quickly changing environment Comfortable translating, academic/scientific research into communications pieces Experience and branding, marketing and social media, planning, highly desirable. Strong written, verbal and editing skills. Familiarity with market research and campaign development. Must work well independently and as a team member.

New York City residency is generally required within 90 days of appointment. However, City Employees in certain titles who have worked for the City for 2 continuous years may also be eligible to reside in Nassau, Suffolk, Putnam, Westchester, Rockland, or Orange County. To determine if the residency requirement applies to you, please discuss with the agency representative at the time of interview.

The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.